When trying to put words to their experiences when visiting the Barolo region, the word family often make it to the top of the list. When visiting Francesco Borgogno, this is very much so. Francesco Borgogno Family In a location right at the interface between Barolo’s historic Cannubi hill and La Morra’s Brunate vineyard, you’ll find a winery founded in the early 1930s that is the classic family-run wine estate. The passion, the knowledge, and the hard work ethic has been handed down from father to son. Today, Francesco Borgogno’s sons (Giancarlo and Claudio) lead the winery’s endeavours, flanked by Claudio’s wife Silvia. They look after the winemaking, the cellar and the vineyards. Apart from Barolo, the company produces Dolcetto d’Alba, Barbera d’Alba, Langhe Nebbiolo and Langhe Favorita.